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What's in a name? Absolutely everything if today's Rajars are anything to go by

Absolute Radio's programme and operations director Clive Dickens will be testing his international diplomacy skills today, as he tries to explain away listening drops of more than a fifth to his new bosses in India. One of the few surprises in today's radio listening figures for the last quarter...
Posted to Arif Durrani (Weblog) by Arif Durrani on 29 Jan 2009

Virgin Radio, run by Absolute Radio, renamed Absolute Radio - how absolutely boring

So after months of trying to build up some sort of excitement about Virgin Radio's enforced name change with promises that the new name would only be chosen once all stakeholders had been ‘engaged with', the radio station in association with ad agency Albion has come up with Absolute Radio. In...
Posted to Jeremy Lee on Media (Weblog) by Jeremy Lee on 01 Sep 2008

An open-source re-launch?

Virgin Radio is about to be acquired by the Times of India and relaunched by the Absolue Radio team of Clive Dickens, Donnach O'Driscoll and Adrian Robinson. They've got a tough task ahead of them as the Virgin Radio name is going and they're having to rebrand and relaunch, as well as coping...
Posted to Media Control (Weblog) by Matt Deegan on 18 Jun 2008

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