About the same time as the Damian McBride and Derek Draper Red Rag smear story was breaking, I got sent an email about how the Labour Party is using the digital media for something other than trying to launder scurrilous stories about opposition politicians. The party is currently running an 'X-Factor'...
Good piece in the Guardian today talking to Thomas Gensemer who was behind Barack Obama's groundbreaking digital campaign. Gensemer is in town to launch an office of his agency Blue State Digital, which was recently appointed by a group fighting the British National Party's attempt to win seats...
Much has been written about how important social media and online was to Barack Obama's presidential election campaign and now the Labour Party is moving ahead with its own plans with several different initiatives. The first part of that was unveiled last week by Labour Party strategist, Derek Draper...