The FT has a quick look at how KFC scored on Twitter and the pros-and cons of promotions. Americans and their chicken, I will never get that, but KFC knocked it out of the park on Twitter earlier this year (with a few pitfalls) along the way. The fast food chain had agreed a deal with Oprah Winfrey to...
Excuse the exclamation mark, but it’s the silly season, which has to account for the FT's front page story about a 15-year-old on work experience at Morgan Stanley, who wrote a report for the bank and amazed analysts up and down the square mile: apparently kids do not watch TV and Twitter is only...
Last week, while blogging on Facebook , and the fall in interest in it, the rise of niche social networking sites seemed to be one obvious knock-on effect of that and today the Financial Times has confirmed just that with a launch of its niche network.The FT has announced it is to launch an exclusive...
