When Google Wave was released at Google's I/O Developer’s Conference at the end of May it sparked considerable excitement. Now the novelty factor has worn off it's time to start considering the potential of this revolutionary communication tool. The application itself is impressive, but the use...
So, it seems that BING is making an impression in the US – comScore reporting as much as a 3% increase in the two weeks since its launch. It will be interesting to see if this growth is sustained, or rather whether the £100million investment rolls on and on to fuel the hype of the new ‘Decision Engine...
In the complicated and interconnected worlds of SEO and digital PR I find myself increasingly talking about the importance of "quality". However, after a series of déjà vous inducing client meetings I realise what a contentious and subjective term it can be. From a brand, customer engagement...
I thought I’d make use of some quiet time in the office today so I finally got to watching a series of videos that Matt Cutts posted on Google's YouTube webmaster channel in Feb 09. Sometimes it's just too much of an effort to read, either on screen or in print (this blog aside of course:) So...
So we hear last week of Google’s rumoured approach to buy Twitter. People in the office of none Search Engine Marketing breed have asked how they can justify such high expenditure for what is ostensibly a non-commercial social media product. Well this could be a very close snap shot of the future: Like...
