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Sponsorship industry puts on a brave face despite slowdown in growth

According to the latest figures by The World Sponsorship Monitor (TWSM) Annual Review for 2008, produced by Sports Marketing Surveys, sponsorship deal volume of new deals recorded a 17% increase on 2007 deal flows, from 1,196 to 1,446. These results reflect reported sponsorship deals with a minimum value...
Posted to Guru in a Bottle (Weblog) by Ardi Kolah on 27 Feb 2009

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