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Balls out brand borrowing

I've been over in NYC for the last couple of days, and whilst out in Soho spotted an overly enthusiastic girl selling Obama Condoms . Her pitch was pretty tight - buy one for $5 or go for the ultimate triple stimulus package for $10. I went all out for the $10 stimulus deal. Bang! Beyond the amusing...
Posted to Rubbertopia (Weblog) by Chris Quigley on 04 Nov 2009

What’s your poison?

For malicious virus writers it’s virtually anything that’s breaking news. Most recently it’s been Google search results for the hype-rumoured death of rapper Kanye West and the managerial status of Harry Redknapp at Spurs, but in the past we’ve seen everyone from Michael Jackson to Barack Obama succumb...
Posted to DigiTALK (Weblog) by Mark Tomkins, TDA on 22 Oct 2009

Obama's democracy 2.0

In the context of Senator Obama's radical and successful use of the internet to win the Presidency, commentators wildly speculated about how President Obama would then use the internet to govern. Having amassed 1 million+ followers, would he run the first ever Twit-ocracy and use Twitter to solve...
Posted to Rubbertopia (Weblog) by Chris Quigley on 10 Sep 2009

Election 2010: The Digital Media Battle

We should all welcome Prime Minister Gordon Brown’s return to YouTube this week. He was criticised by Cabinet colleagues (aka our ‘Communities’ Minister, Hazel Blears) and widely ridiculed by the media for his ‘MP expenses’ video late last month. But Brown knows only too well that we now live in a world...
Posted to IAB blog (Weblog) by Nick Stringer on 06 May 2009

I couldn't care less if the Hairy Cornflake wins Britain's Got Talent

Some readers thought that my last couple of blog posts were trite. But I'm afraid that they are completely wrong. What I was attempting to demonstrate is that the selective use of popular keywords, rather than the value of the content itself, by media outlets is now driving the news agenda as newspapers...
Posted to Jeremy Lee on Media (Weblog) by Jeremy Lee on 20 Apr 2009

EXCLUSIVE - President Obama to call puppy Jade Goody. Or Susan Boyle. On YouTube

Given that the popularity of this blog has now slumped to a level matched only by that of Jacqui Smith (and I know that neither Tony nor Oli are on holiday), I've decided to abandon my Damian McBride strategy and try a different tack to see if I can beat the number of readers that Janet Belmont's...
Posted to Jeremy Lee on Media (Weblog) by Jeremy Lee on 17 Apr 2009

A truck load of guns and some followers to boot

It isn't just the Democrats and the fans of Barack Obama who are getting excited about Twitter the Republicans are at it as well. According to a report in the Wall Street Journal at a recent debate, the candidates to become chairman of the Republican National Committee were asked whether they have...
Posted to Gordon's Republic (Weblog) by Gordon Macmillan on 30 Jan 2009

The real lessons of Obama

For months now, the marketing press has been over-run with articles by industry experts telling us what brands can learn from how Barack Obama embraced digital media to help win the US election race. At conferences too, speakers have been queuing up to tell us how Obama’s team used Facebook, MySpace...
Posted to IAB blog (Weblog) by Stuart Aitken on 26 Jan 2009

Obama sees unfettered email as a human right

Does today's report that Obama will be the first US president to use email mean digital is normal now? Mind you, yesterday the FBI announced an investigation into hacks who got hold of Sarah Palin's email. A whole new world of complication for authoritative and paranoid institutions opens up...
Posted to Blogging for food (Weblog) by Alastair Duncan on 23 Jan 2009

Obama the most techno-focused US president EVER!

I've been in the USA this week and the inauguration buzz has been unstoppable! So I thought for my inaugural post I'd take a moment to talk about Obama and marketing technology. A democrat in the White House is always of interest to marketers due to the party's views on privacy: are we in...
Posted to Talbot on Technology (Weblog) by Mike Talbot on 22 Jan 2009

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