I spend around 15 minutes every month down at the recycling bins in Sainsbury’s car park in Richmond. It’s be a lot less frequent if I wasn’t throwing away a load of the Sunday Times I don’t read. Regular news – forget it – rather get it from the BBC Sport – too much footy and again rather hear what...
In this climate, businesses rightly hesitate to commit a lot of money to market research. It’s a sunk cost - you have no idea if it’s going to bring you a return until after you’ve spent the money. Instead, many are taking the option of doing quick and dirty research - getting what they hope is most...
Martin Sorrell, chief executive of WPP and one of adland's best known soothsayers, has dramatically revised his stance on the viability of publishers charging for content online following comments from the quintessential newspaper man, Rupert Murdoch. Speaking at an industry event in Greece last...
And so it comes to pass, News International's most popular daily newspaper The Sun has declared its allegiance to David Cameron's Tories. The Sun tells its readers in no uncertain terms today to vote Conservative at the next election, effectively ending 12 years and 7 months of "support"...
‘The summer’s over, I’ve had time to think about it, I want to quit,’ appears to be the mantra being followed by many high-profile media execs this month. Recession or not, September has lived up to its billing as the month which gets headhunters hearts racing. Today’s news that Andy Brent, group brand...
The other day the always informative journalism blogger Malcolm Coles showed how UK newspapers were doing a bit of SEO by stuffing their web-pages full of Patrick Swayze results and tags. This follows Malcom's earlier analysis that the Daily Mail had become the UK's most popular online newspaper...
Interesting piece in the current issue of PR Week about concerns we could be seeing the ‘Slow death of the embargo’ . The Wall Street Journal is believed to have introduced a new policy stipulating that they will only honour embargos on exclusive stories. It’s a change of direction that’s obviously brought...
On from the launch of the relatively impressive if not entirely unique Mirror Football website earlier this month, recently launched is the digital version of the “ famous ” 3am Girls - Trinity Mirror’s latest attempt at a vertical for which they possibly hope to charge in the foreseeable future in order...
It's an oldie, by today's standards, but still a goodie. In April, the East Bay Express - a freesheet out of Oakland, California released 'Saving Newspapers - The Musical', an underappreciated YouTube gem. Handing out such pearls of wisdom as 'invest in internet porn' and, simply...
Paidcontent summarises the latest ABC newspaper circulation figures from the UK (US and Australian comparisons follow below) in a single paragraph. All you need to know, says Paidcontent's Patrick Smith, is that 465,895 less national newspaper copies were being sold - and given away - in July 2009...
