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Time for the brand identity business to re-evaluate

Declining income, conflicted managers and demoralised staff. If you’re in the brand identity business, it may be time to re-evaluate your business development strategy. Recently, whilst out-and-about in the branding community, conducting what I now refer to as the rounds , I have noticed a worrying vacuum...
Posted to Comment Central (Weblog) by Dan Dimmock on 10 Jun 2009

Rewarding small to medium sized businesses

The British Bankers’ Association reported that the amount banks lending to small businesses rose by 239 million in January, proving that small businesses can still emerge and grow despite the current economic climate . In some instances small and medium sized companies are actually better equipped to...
Posted to Comment Central (Weblog) by Rocket on 27 Mar 2009

Re: Is it worth using LinkedIn or Xing?

As a new business tool LinkedIn is #1; I use it daily. I've found Xing more useful for collaboration (finding freelancers or partners in different countries, for example). I've won new business directly through both platforms, plus I'm finding that new clients will also check your profile...
Posted to Social Media (Forum) by David Regler on 15 Nov 2008

Time for new pitching models?

I have talked about this quite a bit in the recent months. The need for new revenue models with our clients is vital to our success, most especially in digital work due to the layers of work required and different aspects of the process that we can charge for e.g. strategy, planning/buying, ad serving...
Posted to Tales from the Nordics (Weblog) by Michael Trenerry on 13 Jun 2008

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