Why am I not jumping up and down with joy when I read that Multi-zillionaire, Eric Schmidt, Google’s Chief Executive douchenozzle reported a 27% increase in profit in the third quarter, signaling what he referred to as the beginning of a recovery in the search-advertising market. He was also emphatic...
In the truth is stranger than fiction dept, French satirical investigative journalism weekly “ Le Canard Enchaîné ,“ has outed holier-than-thou French president, Nicolas Sarkozy for violating copyright laws. In a stunning display of hypocrisy, the presidential department of audiovisual services produced...
What a week - if you work in digital media you would have had to have your head buried in the sand to have not heard about this news by about 9:05am on Wednesday this week, let along Friday afternoon. But just in case you missed it: the IAB's latest spend figures finally brought the news that we've...
Coming soon from Free Scott , the new entertainment venture of Ridley Scott and his brother Tony, is a trippy new sci-fi entertainment project called Purefold that plans to let brand’s sponsor the content, and let the audience drive the plot line using social networking platforms. Produced by Ag8, the...
Did you happen to read the amazing interview in Monday’s Wall Street Journal with Jeff Horing, co-founder of Insight Venture Partners, a New York private-equity firm that was the lead investor in Twitter’s third and latest fund-raising round? These are the geezers who just pumped in $100 million in funding...
‘The summer’s over, I’ve had time to think about it, I want to quit,’ appears to be the mantra being followed by many high-profile media execs this month. Recession or not, September has lived up to its billing as the month which gets headhunters hearts racing. Today’s news that Andy Brent, group brand...
Ours is an ambitious task–to create a new kind of advertising–based on the simple idea that giving (media-weary) consumers something is better than telling them something. But, a simple concept for consumers turns into a complicated prospect for advertisers. My simple idea challenges quite a bit of accepted...
With the news today in the US that the latest Burger King gross out campaign from the frat boys in Boulder is once again relying on the use of celebrities to push stuff that will probably kill you, only serves to make me once again wonder if this stuff really works. The new Burger King effort has has...
