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Brands, music and ‘credibility’

If we’re celebrating a boom era in the relationship between music and brands its worth recalling that the marriage hasn’t always been one of perfect harmony. Rock ‘n’ roll is an outsider sport and its relationship with rebellion, vice and general mischief is well documented (and as for reggae...) So...
Posted to FRUKT on Music (Weblog) by James Poletti on 12 May 2009

Flash report from the imedia brand summit

Intel, the BBC, Dell, Coca-Cola, Samsung and Cadbury’s et al presented experiences of interactive capacity and competency in their companies. I was asked to moderate a panel of experts from the newspaper industry, the BBC, the online travel world and the global advertiser on the state of the nation of...
Posted to Blogging for food (Weblog) by Alastair Duncan on 14 Nov 2008

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