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Love the new Paul Whitehouse hairdresser ad?

Wasn't sure about Aviva's ad series with Paul Whitehouse as a goth and the one as a silver surfer. But loving the new one as a hairdresser. What do others think?
Posted to Advertising Forum (Forum) by Dre McRoudy on 16 Oct 2009

Brands are looking more and more at Live Brand Experiences as it is the leading platform to connect directly with consumers

Over the next few years brands will up their marketing spend on experiential marketing due to the mass audiences declining to respond to TV advertising. Digital is always on the rise due to new technology, digital plays a significant role in the live brand experience as it amplifies further channels...
Posted to Advertising Forum (Forum) by Marvin Foster on 07 Feb 2009

Is your direct marketing or digital agency ready for recession?

The credit crunch is sinking its teeth into agencies. On the streets of Soho we've witnessed a depressing number of agencies close or merge while from others we hear sorrowful tales of job losses. Others claim to be doing well and perhaps they are. Both agencies I helped found were born in difficult...
Posted to Barraclough on marketing and creativity (Weblog) by CHRIS BARRACLOUGH on 06 Nov 2008

Sponsorship Help Needed

I am currently looking for a sponsor for a new television show which airs on ITVs Men & Motors from the 1st Dec 08 and then on ITV4 at the start of the new year. The show is called "Classic Gear" and more info can be seen on www.classicgear.tv - as this is a last chance to get this sponsored...
Posted to Advertising Forum (Forum) by John Mason on 29 Oct 2008

See Grads don't make tea in the first year of advertising

Our Account Management grad year were given the brief to create a viral for this year's grad scheme. I think this is a pretty good effort considering we had to hold down a day job at the same time...oh and the fact that we had no budget! It was a pretty good excuse to run riot around the office and...
Posted to Advertising Forum (Forum) by Nic Manser on 01 Oct 2008

Re: Should children's books have age recommendations?

I completely agree with Michael Morpurgo. If a child of 10 receives a book pre-printed with a recommended age range 5-9 it will put them off. We are an independent publishing house and publish the Trepets children's series by C.A.Chance, and while it's aimed at 4-9 essentially, we have people...
Posted to Advertising Forum (Forum) by Vanessa Champion on 22 Aug 2008

Are you creative? and understand TV ad's for kids?

Hi Guys Thank you for reading my post. I am new to the site so please bare with me. We are a new company called TagEm UK ltd and our range of products are aimed at kids age 6-16yrs, with our core target market being boys and girls 8-13. Tag'Em's products allow kids to "customise their world"...
Posted to Advertising Forum (Forum) by Daniel Keating on 17 Jul 2008

This is the end my Friend…

Of Advertising and Marketing as we know it! The most dramatic and disturbing period in modern media history is clearly present, perhaps actually dominant: The transformation to “ digital”. The consequence will be that the traditional marketing and advertising consultants must adapt to a fundamentally...
Posted to Advertising Forum (Forum) by Paul Ashby on 10 Jun 2008

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