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If I invented a new diary, what would it look like?

What would a diary look like if someone invented it today? A combination of blog, photosharing, video, facebook, google maps, outlook and a thousand other things too. I have long had a vision of a tool which stores a record of my life - linking linking events, times, friends, relationships, experiences...
Posted to Taking the blog for a walk (Weblog) by Ross Taylor on 29 Jun 2009

Three golden rules to achieve integration between your campaigns and your website

As this is a media blog, I have written a lot about different media types - search, affiliate, display, etc... all trying to win the attention of customers and entice them towards their website. But is the message that leads the user to a website the same message they receive when they land? A good customer...

720 degree marketing: it’s twice as good

Today I am proud to announce the launch of 720 degree marketing. It’s like 360 degree marketing, except you go around twice, making it twice as engaging, twice as integrated and twice as profitable. 360 degree marketing was one of the biggest breakthroughs ever made by ad agencies, equivalent to the...
Posted to Too smart for advertising (Weblog) by Brian Millar on 01 Apr 2009

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