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Trans-generational influence - or when did my 6-year old son's brand choices become cool?

I just purchased my first ever pair of Geox shoes . Fans of childrens' Saturday morning television will probably recognise the brand of shoes that breathes. The first pair of Geox shoes for myself that is, as my son, 6, has already had several pairs. He is a big fan of the shoes, but since when was...
Posted to Taking the blog for a walk (Weblog) by Ross Taylor on 29 Mar 2009

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