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Spotify – another one-hit wonder or a sustainable player?

Spotify’s founder Daniel Ek spoke on Friday (15 May) at the Great Escape festival in Brighton. He told the conference how Spotify had come to be and shared his vision for the future. Spotify is the current star in a succession of well documented and debated on-line music offerings purporting to offer...
Posted to Comment Central (Weblog) by James Bates on 19 May 2009

Think outside the agency

If you, like me, are one of the many recent redundant casualties of the advertising industry downturn, you may be finding yourself running out of things to do to find work. Although there is never an end to the amount of spec work you can produce or the number of times you can hassle your recruitment...
Posted to Comment Central (Weblog) by Pia Chaudhuri on 13 May 2009

For a creative within the advertising industry are DESIGN SKILLS a necessity or an added bonus?

Are design skills needed for a creative, or will a stick man sketch do? Does this differ from larger agencies to smaller agencies? Has the credit crunch effected this?
Posted to Advertising Forum (Forum) by Vicky Harrop on 20 Feb 2009

Brands are looking more and more at Live Brand Experiences as it is the leading platform to connect directly with consumers

Over the next few years brands will up their marketing spend on experiential marketing due to the mass audiences declining to respond to TV advertising. Digital is always on the rise due to new technology, digital plays a significant role in the live brand experience as it amplifies further channels...
Posted to Advertising Forum (Forum) by Marvin Foster on 07 Feb 2009

See Grads don't make tea in the first year of advertising

Our Account Management grad year were given the brief to create a viral for this year's grad scheme. I think this is a pretty good effort considering we had to hold down a day job at the same time...oh and the fact that we had no budget! It was a pretty good excuse to run riot around the office and...
Posted to Advertising Forum (Forum) by Nic Manser on 01 Oct 2008

Re: Is the government right to encourage young people to join the creative industries?

I think it is a good thing to encourage young people to consider a career agency side. It will raise awareness and enable talent from a wider gene pool than those with family already working in the industry.
Posted to Advertising Forum (Forum) by Nick Myers on 17 Sep 2008

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