Children today are growing up in a digital society. They will never know what it was like living in a world without the internet or mobile devices. They are digital savvy and their distinction between offline and online worlds increasingly blurs by the day. But being media savvy is not the same as being...
Today saw the latest IAB and Microsoft Advertising Creative Showcase Awards event, and as a regular vistor to these things, I can say with confidence that it was one of the best yet. Each winning campaign from the past four months - presented by the creative directors resposible - provided an outstanding...
