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Free your content – and what will follow?

Earlier this week, an assembled panel of experts grappled with the possibilities and limitations of freeconomics , the concept that giving content and services away for free is the key to success in the future. Taking Chris Anderson’s ground breaking article in Wired from last February ( Free! Why $0...
Posted to IAB blog (Weblog) by Stuart Aitken on 31 Mar 2009

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