It starts with a little scamp in a flat cap purchasing a loaf of bread from a bakers. A near miss with a horse drawn cart and a healthy dose of sepia tells us we’re somewhere in Victorian England, and a midland dialect is thrown in to make us feel all warm inside. As the boy dashes home through the cobbled...
This week I was at an industry event chatting with a couple of old mates – one from a traditional media background who now works on the client side, and one from a media agency – about the use of data in our industry. While my agency friend, perhaps unsurprisingly, was up to speed with most of the huge...
