Not sure many of us that attended the International Advertising Festival in Cannes last week will be able to look at a glass of rose for a while. Although numbers were down this year, it was deemed a huge success, especially for digital advertising. My highlights were the interview with Biz Stone and...
Boring old telly has been getting a lot more fun lately, if you are using Twitter . The micro-blogging service is increasingly becoming the back channel of broadcast, where people turn to exclaim delight or disgust about what they are watching. Tuned into Channel 4's My Monkey Baby , and wondering...
With the release of the government's Digital Britain report this week, it comes at a timely juncture in the industry of public relations, where new technology tools are increasingly being used for communications campaigns, far more than in past years. While the main highlights of the report address...
Developing markets are becoming somewhat of an interest to me now. I plan to continue my work in East Africa, maybe sooner than later as its now boom boom boom! In all honesty though, its not such a nice market to work in because politicans in Africa are a different breed all togther and essentially...
The advertising and marketing world is finally starting to get its head around Web 2.0. Apart from a small number of agencies and clients, who embraced change swiftly, and nimbly re-formulated their organisational structures and internal processes, the industry in general has been incredibly slow to...
It seems like “the year of the mobile” has been touted ever since the first braying yuppie put their signet ringed finger to DTMF keypad. I’m not going to talk about mobile advertising here, beyond saying I do believe we may finally be at the tipping point. Enough said. I’m going to talk about the subject...
This week the mobile browser Skyfire released it's long awaited 1.0 version, for use with smartphones, taking the company out of a hugely successful beta period that has seen 1 million people downoad the free service. Skyfire is free to download at: www.get.skyfire.com The service is currently available...
I’ve had a week to digest the talking points of our Zeitgeist conference, where royals, bankers, business leaders, journalists and even an Amazonian tribal chief came together to discuss issues of the day. But one issue in particular stuck in my mind – sustainability.
Sustainability was certainly...