It seems that scatter-gun emailing still a viable way to educate consumers about a brand, from the amount of irrelevant stuff that was yet again in my inbox when I logged in this morning. Yes, I think it’s great that email marketing is on the up; brands are increasingly recognising it as a brilliant...
Spotify’s founder Daniel Ek spoke on Friday (15 May) at the Great Escape festival in Brighton. He told the conference how Spotify had come to be and shared his vision for the future. Spotify is the current star in a succession of well documented and debated on-line music offerings purporting to offer...
