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The difference between Reputation and Image

To kick off this blog, I should note that I've spent many years happily producing work (mostly digital) for big brands. With the best clients, it's always a privilege to act as brand steward — helping to build a winning image for their products. In other words, I'm both fan and practitioner...
Posted to Reputation v Image (Weblog) by candace kuss on 05 Sep 2008

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