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Re: Your views

Hi Jackie, I work for a Projection Advertising company and although we felt the recession through the summer we didn't cut our marketing spend although we did try to refine it. When things are going well there is a tendancy to think "if it ain't broke don't fix it." As soon as we...
Posted to Marketing Forum (Forum) by James Bradley on 05 Oct 2009

Morgan Stanley letter head with your fish and chips?

I know most of what’s written is destined to become fish and chip wrapper (unless you write a blog that no-one reads) but before he’s gone forever I’d like to reflect upon the wholly remarkable story of Mathew What's-His-Chops. A bright young work experience kid at facelessaccountants.com doomed...
Posted to Live moves pretty fast (Weblog) by Sam Conniff on 12 Aug 2009

This Digital Expert is an (Oxy)Moron!

“The Internet? Bollocks! That’ll never take off!” to paraphrase Rupert Murdoch, in one of the least accurate predictions (and possibly quotations) ever made. It is, however, my chance to align myself with one of the most successful global communications moguls of all time, in this, my opening post for...
Posted to Live moves pretty fast (Weblog) by Sam Conniff on 18 Jul 2009

Direct Response Creatives

Hi Guys, Just thought i'd pick your brains about 'what makes a good DR creative'. I'm currently doing some research which would be interesting to share with you, but i'm looking for any opinions and ideas or research you have on 'good DR creatives'. From things like the creative...
Posted to Digital Forum (Forum) by Chris Yew(twitter: chrisyew) on 16 Jul 2009

De-fragmenting digital

- Most clients have a web agency, an online media agency, an online advertising agency... Some have an email delivery platform, or an email marketing agency, SEO and PPC specialists. And then the advertising agency or the sales promotion agency do tactical stuff (virals and vouchers, gobbling money to...
Posted to Thinking Digital (Weblog) by Felix Velarde on 09 Jul 2009

Aiming for digital excellence not just digital basics

I absolutely agree with Spencer’s points raised in the previous post on The MCCA blog . Digital Britain didn’t go far enough. Whilst it is clearly important to have a good level of digital coverage across the country, there is also a case to be made for the government to consider the other end of the...
Posted to The MCCA Blog (Weblog) by Scott Knox on 30 Jun 2009

Spencer Gallagher on why Digital Britain didn't do enough to impress

Spencer Gallagher, MCCA Board member and Managing Director of Bluhalo: Digital Britain was touted as ‘a comprehensive look at the country’s media and communication landscape’, but my impression is that it lacks ambition, and is simply a case of too little, too late. One key focus is to provide universal...
Posted to The MCCA Blog (Weblog) by Scott Knox on 26 Jun 2009

Geo IP Advertising System

Can anybody please recommend a Geo IP advertising system that I can look at. Thanks.
Posted to Online Advertising (Forum) by Philip Smith-Lawrence on 16 Jun 2009

Tracking Social Media Marketing Campaign

Social Marketing has proved to be a very useful medium of information dissemination in the recent years. Combination of the reach and popularity of social networking sites, forums etc, and ingenious techniques of marketing to ensure right delivery of a message has ensured success for businesses in delivering...
Posted to Social Media (Forum) by marketingimpactzone zone on 01 Jun 2009

SFI WORLD'S NO.1 AFFILIATE WEBSITE

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Posted to Online Advertising (Forum) by manoj meena on 30 May 2009

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