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Blog Action Day 2009 Takes On Climate Change

Today 8,000+ bloggers from 144 countries, reaching 11 million viewers, are joining together to chime in with posts about one single important global issue of climate change. Did you post yet? Visit the Blog Action Day website to find out more about this event. I take climate change personally. I live...
Posted to Quick Peeks (Weblog) by Lisa Devaney on 15 Oct 2009

For a creative within the advertising industry are DESIGN SKILLS a necessity or an added bonus?

Are design skills needed for a creative, or will a stick man sketch do? Does this differ from larger agencies to smaller agencies? Has the credit crunch effected this?
Posted to Advertising Forum (Forum) by Vicky Harrop on 20 Feb 2009

No more 'twee' ads please!!

Can we all agree now to put an end to "twee" adverts? What started with orange powercut, sony balls, skoda cake, and spread to t-mobile, orbit 'closer', and o2 'better connected', has now got its filthy jack johnson soundtracked mits on McDonalds, with its new happy meal campaign...
Posted to Advertising Forum (Forum) by Gabriel Miller on 10 Jul 2008

Re: RE: No more retreat. We must admit to advertising’s failure!

John, The title of my book, “Television killed advertising” is not to suggest that TV advertising is completely worthless but to draw attention to the damage that an over reliance on TV advertising has caused the advertising industry. Coupled with the inevitable decline in the effectiveness of television...
Posted to Advertising Forum (Forum) by Paul Ashby on 06 Jun 2008

Why it's so important to get behind Moray

No-one in the Cafe Royal listening to Moray MacLennan's inaugural address as IPA President yesterday could have failed to be impressed with his message. Campaign today reprints the speech on pp 30 and 31. There are conflicting signals from the Titanic right now, with plenty of activity on the deck...
Posted to The Wethey Forecast (Weblog) by David Wethey on 26 Apr 2007

Nostalgic about the future

Some mistake surely? We normally talk about being nostalgic about the past, or worried about the future. No, after attending the Adforum Worldwide Summit in Amsterdam this week I’m nostalgic about the future I had thought we were all looking forward to. I’ve been crazybusy at an international...
Posted to The Wethey Forecast (Weblog) by David Wethey on 25 Apr 2007

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