Just a few days ago we were having a discussion in the office about Bing and its seemingly terminal beta status... Following a bit of a debate regarding the rationale for leaving something in beta in one market whilst you launch in another (in summary: it enables a test-and-rollout approach for both...
It’s undoubtedly very exciting that Twitter has struck deals with Microsoft and Google which will see people’s tweets added to their respective search engine results. In certain respects these are landmark deals – rather than a particular search engine trying to take market share off the other, what...
There’s already been a lot of coverage about the Twitter deals with Bing and Google announced in the last couple of days and waking up this morning the day after Windows 7 launched and Nick Griffin made an arse of himself on Question Time, just goes to show how important these innovations are. Trending...
Online commands respect : Another IAB Ad Spend report, another milestone for online – this time the big one We released the IAB Ad Spend results today, with the record breaking news that not only has Ad Spend grown again – as it has every half year since we launched the survey in 1998 – but we have finally...
Let’s face it, none of them have a really good ring do they? What does sound good though is the deal! When the announcement was made on Wednesday I was judging an SEO award where all the talk was about Google. For the last 4 years not a week has gone past without someone asking me, “How are you going...
For years I’ve known about my addiction to site stats. Watching that trend line fluctuate, hoping for an upward curve. Now I’m willing to step forward and come clean. I’m not alone with this affliction; the world is covered with web statsaholics. Alisa Bowman , Jason Jaeger and Geoffrey Golden being...
So, it seems that BING is making an impression in the US – comScore reporting as much as a 3% increase in the two weeks since its launch. It will be interesting to see if this growth is sustained, or rather whether the £100million investment rolls on and on to fuel the hype of the new ‘Decision Engine...
If you work in digital media you'd have to have been living under a rock for the past few weeks to not have heard about Microsoft's re-branded search offering, Bing . So called because Microsoft believes it represents "the sound of found" (yes, quite), it seems everyone loves to talk...
With the apparent early success of Bing, could we be seeing the beginning of a rival to Google that, in terms of marketing activity, receives a significant share of media agency’s attention? MSN and Yahoo search have historically been slightly neglected by media agencies (and some clients), even though...
I’ve always been pretty agnostic on Digitales, but as this is my 300th post, I’m sure Steve and Rich at Media Week will allow me to talk Bing! Ever since I joined Microsoft back in the summer of 2005, the advertisers and agencies I’ve talked to have loved adCenter and helped it grow in functionality...
