If you're one of those marketers who think this iPhone Apps trend is all very well, but in your heart of hearts a little well.... overhyped, you're not going to like this story very much as you're going to have to rethink your world view. Because Pizza Hut's recent iPhone App has already...
ShopSavvy is a comparison shopping tool. You can find items by either typing them on your phone keyboard or using the camera to scan the bar code. Once you've found a product, ShopSavvy tells you the cheapest local or online price. For local products, you can get map directions, visit their website...
This post is one of a series about the immediate future for mobile, which is based on the speech I gave at the Mobile Marketing Forum in Berlin last week. This one covers formats for mobile advertising and if that sounds a little dry and geeky, bear with me as it's not really and more importantly...
Recently, our office began trialling switching over to GoogleMail for our email. It's great; excellent up-time (relatively speaking), oodles of space and fantastically cheap. This is latest addition of a now quickly growing stable of Google services we use here, along with Docs (for which I'm...
With spring apparently just around the corner, I have the sudden urge to sling out loads of all junk and make things shiny and fresh for the new season. Of course I could spend hours going through the attic and taking old carpet squares, dried up paint and more to the tip, but a much easier form of spring...
We all have preferences in art, and one man's Picasso is another man's Tracy Emin, so it's nice that BMW went out on a limb to make art the focus of their recent campaign for the Z4. For those too idle to click the link, it features the boy-racer-mobile driving around a large blank canvas...
