Today is May 1st. The day that people dance around the maypole. Sometimes naked. And to celebrate we've decided to officially launch Campbell Lace (Beta.) We start the day with a big meeting with a big potential client. It's a fascinating project, and not the sort of thing a traditional agency...
It's Thursday Morning. Garry and Robert sit in the Electric on the Portobello reading Campaign. The Electric is our unofficial office. We think Nick Jones should give us shares. It's two weeks since Campaign fired the starting gun. We are very much still in Beta. What have we achieved so far...
This weekend Robert's judging at the Valencia Media festival. It is amazing how this festival has arrived out of nowhere, and now how big it is. The world's media buyers, planners, media owners, and some pretty major clients have gathered to discuss the present, and to carve up the future. Robert's...
Robert had a brilliant client at RKCR called Alison Copus. She was marketing director of Virgin Atlantic. Alison's best description of the task in hand - marketing Virgin - was 'We are building an airplane in flight.' In other words, Virgin were always in Beta. And at Campbell Lace Beta,...
Virgin is having a strange PR week. First the speculation that the "best letter of complaint ever" is a viral and now a legal suit against ad blog Adrants over a spoof Hudson river crash ad. Is any of that good PR According to Agency Spy, Virgin America is suing Adrants in the federal court...
