I have been writing a blog on advertising for the past couple of weeks, I want to know what people think of it. Suggestions would be great on how to improve it! http://steven-advertisehere.blogspot.com/ Thanks, Steven
Thanks for the response and you have raised a very interesting point. And this is the fact that, in my opinion,creativity will be the death of advertising agencies in the near future, the quest for creativity has led ad agencies up the wrong path. Again, in my opinion, creativity is NOT the criterian...
Do your lips move when you read? Have the courage of your convictions and give a name together with a photograph!
Hi Karl, upon re-reading your post I thought that we should perhaps have a "conversation" as I feel that we might have areas of mutual self-interest to explore. I'll start the ball rolling by including my email address here: paul.ashby@yahoo.com I really look forward to "talking"...
Karl thank you for responding, I really feel that this subject needs to be discussed, I now see that Unilever is coming over to the side of "Social Media", obviously some glib fancy talking New Media guy has done a hell of a selling job...based on NOTHING! The suits come to Social Media. Now...
Thanks for the response and yes I agree. The question of how effective any advertising is should be paramount. My regret with this new medium is that, whilst it had the opportunity to avoid the traps of conventional media, it has become like the rest where there is little or no accountability of advertising...
Over the next few years brands will up their marketing spend on experiential marketing due to the mass audiences declining to respond to TV advertising.
Digital is always on the rise due to new technology, digital plays a significant role in the live brand experience as it amplifies further channels...
Pigs might fly! Wow are the powers that be in the Television broadcast industry, regressing? It is sad to witness the delight they evidence when some totally meaningless research comes out reflecting, or rather appearing to, confirm increased TV viewing and, more importantly, increases in the number...
