I was in the US last week on holiday in Cape Cod (stay in Chatham - it’s gorgeous!) and while watching the plethora of ads on TV for all the medicines Americans seem to think they need, I had a thought... They should all tell the TV companies which allergies, conditions, diseases and idiosyncrasies...
Sony's proving they've "got more rabbit than Sainsbury's" with the next installment of their new Bravia Ad due out on the 5th October. I've been talking about Sony and the ads for 18 months now with reference to their target demographics. Currently the adLab Demographics Predictor...
