Apparently the 12 global sponsors of the Olympics have spent over $6 billion for ads targeted at the Chinese market alone but according to the Wall Street Journal it is the brands using ingenious social network based activity that are showing some real results. Guerilla activity from companies such as...
The Wah Report by Jared Roy is always an intersting read and I was particularly interested in an article publshed recently titled Social media demands a reinvented agency the premise of which was that agencies are simply not set up to deliver effective social media campaigns becuase they think and act...
Apparently no matter how weird, worthy, dull or deranged you are, there's a social network for you and the Crave part of the Cnet website have been good enough to pull togeter the 50 most bizarre social networks . It makes fascinating reading what people get up to from the understandable but oddly...
