Television and newspaper reports make ‘S ocial Media ‘ and ‘ Social Networking ‘ buzz words sound like something that’s arrived on the scene in the past couple of years – but at least the basics pre-date the existence of the internet itself. Early BBS (Bulletin Board Systems) existed before anyone had...
‘Hi! I’m TopKat and I just came third in the county’s under-14 cross-country.’ Looks innocuous enough, doesn’t it? Couldn’t possibly be dangerous for the child that posted it, could it? The sad truth, though, is that there is probably enough information in this one sentence for the wrong kind of person...
Is all this networking encouraging us to become more sociable by actually being less sociable? Everyone seems to know what one another is doing via Facebook and Twitter etc., yet were not really communicating directly with our friends anymore! We leave it up to them to find out where the party’s at via...
Nodding heads are normally a good sign when you’re speaking in public and there were quite a few at the Online Information Show yesterday when I was talking about how Microsoft uses social media to communicate with advertisers and gather feedback. Kicking off with the Cost Per Monk story and the latest...
Should you advertise on Facebook? Or as the P&G marketing chief questioned, should you monetise the place where people dump their partner? Even though P&G may not have had a good experience, several brands have, particularly some of those looking for a direct response. So where does the truth...
Nice to see The Sunday Life Show at the weekend giving a balanced view on social networking. Too often the dramatic music starts up and shadowy figures can be seen huddled ove computer keyboards giving the illusion that most of us are up to no good on the web after the sun goes down. In this feature...
Recent research from the Future Foundation , presented at the Women & Technology seminar shows that whilst the frequency of Internet usage of men and women is similar, women & men use the internet for different things in different ways. For example, women are more likely to have uploaded photos...
