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Avioding The Credit Crunch - Straight From A Dragon's Mouth

James Caan , the new bloke in the Dragon's Den, has been giving away advice in the Sunday Times Business Section. In a series called Minimising Risk , he offers tips to businesses on how to analyse the market and be more imaginative when promoting themselves. In these times of belt-tightening and...
Posted to DigiTales Blog - Mel Carson (Weblog) by Mel Carson on 08 Jun 2008

Is Google Going to Go CPA?

Jon Beeston from Efficient Frontier has discovered the Google may be planning to offer advertisers a Cost-Per-Acquisition model to gain leads from people searching for financial products... On his blog Jon was wily enough to get some screenshots of what's obviously a test across a small percentage...
Posted to DigiTales Blog - Mel Carson (Weblog) by Mel Carson on 02 Jun 2008

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