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Blogs let in the underwear brands in Saudi Arabia

Think you have a marketing challenge? Consider then the task of marketing lingerie in Saudi Arabia. Not only is it strictest state in the Middle East when it comes to 'morality' laws, you have the odd situation of only men being allowed to sell underwear to women - something that has prompted...
Posted to News from the Herd (Weblog) by Dirk Singer on 15 May 2009

Re: Are consumers being short-changed by shrinking products?

Core target of the brands we are discussing are adults/ teenagers. They mostly fall under Achievers. Instead of pack sizes If the brands owner changes the price, then their target consumers would have tried seeking other brands falling under similar price value, the brand royalty may affected and their...
Posted to Marketing Forum (Forum) by M Jeelani on 09 Sep 2008

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