This year’s She Says Golden Stiletto Awards (the second year for the awards honouring women in digital advertising) brought together top talent in London's digital advertising industry to celebrate female achievements in creativity, and showed that there is growing appeal for the organization, and...
Much mobile advertising news in the last two years or so has been dominated by iPhone and understandably so. Probably more than any other single factor, it's been responsible for marketers and agencies understanding the potential power of the mobile channel for the first time, primarily because they...
Last week Dell hosted an event intended to unite the worlds of fashion and technology bloggers. Their goal was to discuss how technology could be re-positioned as fashion in order to sell it to women. With Microsoft's research highlighting that technology is as important to women as fashion, should...
I have watched the apprentice , as many of us have, for several seasons now. Last week brought a whole new dimension to the experience. At the start of the programme, the BBC encouraged me to play along with the Apprentice Predictor ., This allowed me to vote at any time on who I thought would be fired...
Last night, as a guest speaker at The Future Laboratory's idea networking event, I had the opportunity to chat about who is doing what in social media, and the pros and cons of big brand's moves into the social media space. Love it or hate it, with Facebook fast approaching 200 million users...
Intel, the BBC, Dell, Coca-Cola, Samsung and Cadbury’s et al presented experiences of interactive capacity and competency in their companies. I was asked to moderate a panel of experts from the newspaper industry, the BBC, the online travel world and the global advertiser on the state of the nation of...
Google launched their brand spanking new G1 mobile phone in New York earlier today and immediately it has been heralded as the iPhone killer... but in my opinion, it's hasn't got a hope in hell. Why ? Well frankly the name is a bit crap (G1 isn't exactly as funky as iPhone), it really doesn't...
