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Rio Ferdinand, media futurologist

In a surreal moment, the respected media analyst and futurologist Rio Ferdinand has linked the fact that the England-Ukraine match is going to be online pay-per-view to the recent claim that internet advertising has ‘overtaken’ TV advertising : "I read that online advertising has taken over from...
Posted to The Thinkbox Blog (Weblog) by David Brennan on 07 Oct 2009

Citizen journalism? Leave it to the footballers

Recession? What recession? Many have speculated over the last few days that the world of football has lost all touch with reality. With the impending transfer of Brazilian star Kaka and the crazy salary figures being quoted it certainly seems that the beautiful game and real life are not likely to be...
Posted to IAB blog (Weblog) by Stuart Aitken on 16 Jan 2009

Building brand Rio Ferdinand

In some ways Rio Ferdinand is a typical footballer - massive wage packet, big money career transfers, fancy cars and the occasional brush with controversy, including an eight month ban for missing a drugs test. But unlike many of his high-profile colleagues, who seem to content themselves with the PlayStation...
Posted to Ed Kemp on Sports Marketing (Weblog) by Ed Kemp on 15 Jan 2009

If Rio Ferdinand and Jamie Oliver can do it, I can do it

In light of the news that Manchester United and England footballer Rio Ferdinand is going to launch his own digital magazine , I've decided to launch Rich, an uncensored insight into the exciting world of, well, me. Jamie Oliver's Jamie concentrates on food, natch, and Rio, according to the press...
Posted to Rich Media (Weblog) by Rich Sutcliffe on 15 Jan 2009

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