Fellow Cow Ella forwarded me on this piece by Fuat Kircaali from Web 2.0 all about how PR people and consultancies are marketing dinosaurs due for extinction. Sure, the guy was trying to push his Utilizer news publishing platform with a fairly up-front plug in the article. However, it’s this quote that...
We wrote a press release for a client recently on quite an obscure area of email marketing but it happened to contain some research information which revealed something nobody in email marketing knew about, which was of obvious practical value. It ran in a couple of well known marketing portals to start...
It’s easy to become cynical about politics and politicians. I was in conversation with Sir Paul Judge on this subject just this week. High up on the 18th floor of his magnificent London pad that overlooks the River Thames in Pimlico Sir Paul was waxing lyrical to me about the need for politics and politicians...
The Citigroup logo I’m used to seeing blazing proudly at night atop their Canary Wharf office block has been extinguished this week, perhaps out of respect for the 50,000 redundancies announced on Monday and what with Lehman’s once proud sign now unscrewed and lying in the liquidator’s skip, Auden’s...
Listening to Barack Obama’s speech yesterday, I was reminded of Shaw’s quote about how different we are in our use of language. Obama’s genuinely inspiring speech, referencing Martin Luther King in his call for supporters “to put their hands on the arc of history and bend it once more toward the hope...
Back in the balmy financial days of June I was bemoaning on this blog the absence of Mandelson and Campbell and the general decline of the spin doctor. All hell breaks lose politically and financially and suddenly they're back, Campbell masterminding Brown's speech at the Labour conference and...
Having steadfastly refused to ‘do a Cherie’ Sarah Brown has finally stepped out of the shadows today and by introducing her husband at the Labour Party Conference, set the tone for a speech which appears to be doing the impossible in inspiring the party to get behind their beleaguered party leader –...
Bigmouthmedia have commissioned some clever research showing up the UK’s Public Relations industry for failing to capitalise on the burgeoning online opportunities staring them in the face. The report says a staggering 79% have yet to add any online or social media services to their portfolio. Although...
As little as six years ago the majority of press releases still came by post. On DM Week, we used to have huge piles of them typed up so we could edit them on our trendy orange macs. How archaic that now seems. These days they arrive in unprecedented numbers by email and I’ve often wondered, as an agent...
It's good to hear I'm not the only one who thinks Labour's spin doctors are letting the PR side down. No less than Colin Byrne, Weber Shandwick’s chief and former Labour party chief press adviser says in PR Week today, “there’s no way these mistakes would have happened when Alistair Campbell...
