What are you doing? Brands on Twitter take note: content is key The phenomenon that is Twitter despite being over two years old has recently exploded into the media landscape. It seems you can’t open a newspaper, consumer mag or trade publication/site without some reference to tweeting- Ashton Kutcher...
I see that Thomson (holidays) is up for pitch again. We pitched for the account last time (October 2006) and didn't get it. A shame, but these things happen. WDMP deservedly did win and went on to produce a fabulous campaign that won the prestigious IDM Business Performance Diamond Award 2008. Now...
Proximity has been sacked from the TV Licensing (TVL) business for which it won so many awards. Why? Because it messed up on the data it quoted regarding the number of fee evaders. The Telegraph, which broke the story, also referred to the use of false pre-printed signatures and the use of intimidatory...