It’s undoubtedly very exciting that Twitter has struck deals with Microsoft and Google which will see people’s tweets added to their respective search engine results. In certain respects these are landmark deals – rather than a particular search engine trying to take market share off the other, what...
So, it seems that BING is making an impression in the US – comScore reporting as much as a 3% increase in the two weeks since its launch. It will be interesting to see if this growth is sustained, or rather whether the £100million investment rolls on and on to fuel the hype of the new ‘Decision Engine...
If you work in digital media you'd have to have been living under a rock for the past few weeks to not have heard about Microsoft's re-branded search offering, Bing . So called because Microsoft believes it represents "the sound of found" (yes, quite), it seems everyone loves to talk...
It's been a big month for 'decision engines'. First we had the build-up and launch of Wolfram-Alpha as mentioned a few weeks ago and now we have the launch of Microsoft's own decision engine called ' Bing '. Bing went live last week, a couple of days early. The earlier-than-planned...
In technology, the only constant is exponential change. It is remarkable, therefore, to consider that one of its key sectors, search, has changed little during the past 10 years. While it has evolved to cope with multimedia content and improved as algorithms have become more powerful, the presentation...
Microsoft has unveiled its new search product, Bing , and no doubt search marketers and commentators around the world are creating as many puns as possible. The name Bing may seem a little unusual, but choosing this name certainly creates attention and hype. Perhaps Microsoft is taking a lesson out of...
