Coming soon from Free Scott , the new entertainment venture of Ridley Scott and his brother Tony, is a trippy new sci-fi entertainment project called Purefold that plans to let brand’s sponsor the content, and let the audience drive the plot line using social networking platforms. Produced by Ag8, the...
Boring old telly has been getting a lot more fun lately, if you are using Twitter . The micro-blogging service is increasingly becoming the back channel of broadcast, where people turn to exclaim delight or disgust about what they are watching. Tuned into Channel 4's My Monkey Baby , and wondering...
With the release of the government's Digital Britain report this week, it comes at a timely juncture in the industry of public relations, where new technology tools are increasingly being used for communications campaigns, far more than in past years. While the main highlights of the report address...