A while ago I questioned where all of the celebrities were in online advertising, the question still stands – where are they? Using celebrities is a number one tool in your marketing tool box for brand endorsement and attracting attention. If print, outdoor, radio and TV gets Cheryl Cole , why can’t...
So the record companies have pulled music videos from YouTube. I think anyone with half a brain knows that if you want to get free music now you can and YouTube can make or break a star so it seems a little bit silly, but whatever. For me the more interesting question is why record companies think the...