I seem to be referring to Action For Ads in every post at the moment. So when we are just talking amongst ourselves I thought it might be OK to call it A4A Now that so many of us have signed the petition, might it be a good idea to have a debate about A4A, and how we can all make it work? It's almost...
“Big Ideas that Changed the World” is a new series starting tonight on Five – not a compilation of Golden Lions, much less Twenty Top Pitches. As an agency selection consultant of nearly 20 summers, I always try to manage expectations about The Big Idea. It’s probably time to...