Methinks all this talk of cancelled parties and an empty Croisette may turn out to be a case of agencies which doth protest too much. In a year of mass redundancies, most have been keen to show that they are acting with sobriety and cutting back on the expense of jetting a whole load of people out to...
It isn't just me. I've polled the office and the general opinion of the Energizer ad from DDB South Africa, which won the Press Grand Prix at Cannes, is cringeworthy beyond belief and leaves you wondering who would create something like that? I can see what they were trying to achieve, but somehow...