So the Department of Energy and Climate Change has launched its first ad campaign. Here's my story on it . Opinion is mixed here at Haymarket, the publisher of Marketing . While it's not going to win any awards, I quite like the AMV-created ad. It's no easy task communicating the total annihilation...
This week the NSPCC fell foul of the ASA for claiming that "1 in 6 children are sexually abused". But it would appear this terrifying stat does not represent the number sexually abused in the physical sense as you or I might understand it. It might include seeing a parent naked coming out of...
Now there was I thinking all these new age brands still embodied the spirit of anarchic libertarianism inherent in early internet culture. But last week, Facebook was forced to abandon their plan of holding your personal data, messages and photographs for the rest of eternity, even if you'd closed...
Proximity has been sacked from the TV Licensing (TVL) business for which it won so many awards. Why? Because it messed up on the data it quoted regarding the number of fee evaders. The Telegraph, which broke the story, also referred to the use of false pre-printed signatures and the use of intimidatory...
Listening to BBC Director General Mark Thompson’s hair shirt speech yesterday, it occurred to me that there’s a rich irony out there. While advertisers and agencies take a rigorous regime for granted, our public service broadcaster has been playing fast and loose with the truth. In our quest...
