Search results matching tag 'DigiTalia'

In The Event Of A Fire.....

980070 — Sun, 06 Apr 2008 09:25:09 GMT

A friend of mine has just had a baby. The little boy Tom is a cute bundle of flesh and noise and no doubt will be the source of great joy throughout his life, as his parents guide him through to adulthood.....

Having recently advised his father on which laptop to buy, the question of an external hard drive came up. When I asked why he thought he needed one, he pointed at his new born child.

With the surge of digital paraphernalia creating clutter in our living rooms, pockets and handbags, what are we doing with the old leather-bound diaries and photo albums, teenage love letters, important mortgage statements, wills and funeral arrangements?

For me, I have a big box of what I call “memorabilia” where I keep loads of “stuff” that I want to look back through, or show my kids and grandkids when I’m older.

Now that all my photos are digital, I go for paperless statements with the banks and so many travel, theatre and sports tickets are online printouts, I suspect my box won’t grow as rapidly over the next 20 years as it has over the last couple of decades.

But my friend’s need for a 320GB hard drive to store all the memories relating to his first child got me thinking.

If my house was on fire, what would I save? The box or the hard drive?

The box.....every time!

DigiTalia #7 - WebmasterWorld & PubCon

980070 — Wed, 05 Dec 2007 19:55:12 GMT

I’m in Las Vegas at the mo attending PubCon 2007, the conference arm of WebmasterWorld.

It’s a huge conference – over 2200 delegates – from one of the biggest online communities of people passionate about websites, and passionate about marketing those websites through search and a whole host of new and innovative ways.

If you’ve not heard of WebmasterWorld do check it out and make sure your webmasters or site designers are aware of the rich content they have on all aspects of managing sites on the web.

DigiTalia #6 - SMX - Search Marketing Expo

980070 — Mon, 29 Oct 2007 10:40:23 GMT

Having moved on from Search Engine Strategies – Search gurus, Danny Sullivan and Chris Sherman have set up a suite of conferences aimed at the advanced search marketer.

Third Door Media, though Search Marketing Expo, has run successful events in Seattle, Denver & New York, and now have events lined up for Stockholm this week & London 15/16th November.

A glittering line up of speakers, including myself (ahem!) awaits those savvy professionals who are:

Advertising Budget Holders
In-house search marketers
Brand managers
Paid search advertising planners and buyers
Organic search optimization specialists
Web technology experts

Check out the London Agenda and see you there.....

If you register use this discount code to get 10% off: SPSMX07

DigiTalia #5 - Vannevar Bush

980070 — Fri, 05 Oct 2007 07:30:39 GMT

Spoke at Manchester Digital yesterday on The Future of Search and saw an interesting presentation on the Semantic Web by Sean Bechofer, an amiable Scottish computer guy from the University of Manchester.

He mentioned Vannevar Bush, a chap I'd never heard of, who in the 1930's came up with the concept of a Memex - "a device in which an individual stores all his books, records, and communications, and which is mechanized so that it may be consulted with exceeding speed and flexibility."

Check out a summary of his essay As We May Think

That'll set you up nicely for any weekend dinner parties!

DigiTalia #4 – Tipped.co.uk

980070 — Mon, 03 Sep 2007 23:05:00 GMT

Hot off the server, this new site is bound to improve John McCririck’s social life!

Nothing to do with the gee gees, Tipped.co.uk is well thought out social-networking cum local-search offering that works wonderfully on your mobile phone too – http://tipped.mobi

With over 4000 users already furiously reviewing hidden gems, from restaurants and hotels to spas and shops, it combines the social aspect with a robust mobile platform.

The site is clean and un-cluttered and as the community grows, the richness of the results getting better and better is a sure-fire bet!

DigiTalia #3 - The Big List

980070 — Mon, 27 Aug 2007 17:25:45 GMT

Supporting advertisers through blogs and forums means I have to know what other people are blogging about, so I often get asked which online marketing blogs I read.

The best source of SEM & SEO blogs has to be Lee Odden's BIGLIST - a well maintained collection of over 400 - yes 400! - blogs on all things online marketing.

I'm pleased to say DigiTales has made the grade but I have been warned, any blogs not updated or left to fester will be struck off...!

DigiTalia #2 – Twitter.com

980070 — Thu, 16 Aug 2007 10:18:41 GMT

As promised last week, DigiTalia will attempt bring you a short, sharp intro into new, and nearly new sites, applications and digital marketing paraphernalia that have created some sort of a buzz on the web.

Some may have fairly apparent commercial use - others may just be downright quirky!

Which leads me nicely into talking about Twitter.com...

Obvious, the company that gave birth to Twitter in March 2006, say their goal is...

“ ...to create interesting things that matter to the world—and a great place for creative, smart people to work.”

Although creative and smart, I’m not sure Twitter matters to the whole world, but from their blog they have numerous stories where it has mattered greatly to some people.

In a nutshell - you sign up, tap in where you are or what you’re up to and you’re away!

Obviously if you want anyone to know your every movement you have to invite some friends to “follow” you, or you can choose to bare all to the web on the Public Timeline which updates every 4 minutes with all sorts of musings and gobbledygook from around the world.

Add your mobile number and instant messenger address and you can text or ping your whereabouts or what you’re thinking from just about anywhere.

Add it to your blog for stickiness and ubiquity too!

Even the guys at The Guardian and Sky News have jumped on it as a great way to get news or discussion out there via a hip distribution channel.

Nice little app – good for social networkers..........great for burglars!

DigiTalia #1 – DigIntroduction

980070 — Thu, 09 Aug 2007 09:50:13 GMT

Ever been in a meeting, at a conference, sitting at an awards ceremony or supping in the pub, and some bright spark’s mentioned something related to new media and you've not had the faintest idea what they’re on about?

As you nod enthusiastically, hoping to change topic as soon as you get a chance, you wonder if your eyes are giving away your apparently gargantuan ignorance on the subject.

Well DigiTales hopes to fill a gap or two with a weekly dose of DigiTalia – a short, sharp expose explaining the what, who, whys and wherefores currently taking hold in the digital media space.

It might be a new website, channel, ad product, widget or application. It might even be an old one with some hidden gem of history or quirky anecdote surrounding it.

So check back next week when we’ll take a look at Twitter.com....