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  • Bing: It's still here!

    Just a few days ago we were having a discussion in the office about Bing and its seemingly terminal beta status... Following a bit of a debate regarding the rationale for leaving something in beta in one market whilst you launch in another (in summary: it enables a test-and-rollout approach for both the technology and the marketing and also ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 13 Nov 2009

  • Amazon opens up affiliate marketing on Twitter

    So it may only seem like five minutes ago but all the way back in July I commented on Amazon's policy of rejecting affiliate commissions for sales generated through social media, specifically Twitter, in part due to a clause that requires sales to be generated from the domain listed in the Associate account the affiliate holds with ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 06 Nov 2009

  • re: Surfing the Google Wave

    Hi Shubho - I think you need to have invites... Otherwise you just have to rely on knowing people already using it. Unfortunately not ever user gets granted invites... At least, not yet...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 23 Oct 2009

  • Google: Even Better Than The Real (Time) Thing?

    As we all know, Facebook were the top dog in social networking until Twitter came along and started to steal some of its thunder with the introduction of real time search. So in August, Facebook upped their game with the $50 million purchase of Friend Feed. Many commentators at the time said that the ability of Facebook to improve its real time ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 23 Oct 2009

  • Media owners and the move to paid content

    Well, it looks like they're going to give it a go. With display ad revenues not enough to make substantial, or indeed any, profit, according to a survey from the Association of Online Publishers, around 70% of online publishers in the newspaper, magazine or TV industries will pay for content online. I believe that a lot of them will be ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 16 Oct 2009

  • Surfing the Google Wave

    Yes, sorry - I did just do that. So this week we have been playing with that over-hyped new toy from Google, Wave. If you aren't familiar with it (and at the moment invites are like gold dust!) then it is basically a combination between email, IM and a wiki. You setup a 'Wave' and pick who is part of the Wave (from just ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 09 Oct 2009

  • TV eats digital dust

    What a week - if you work in digital media you would have had to have your head buried in the sand to have not heard about this news by about 9:05am on Wednesday this week, let along Friday afternoon. But just in case you missed it: the IAB's latest spend figures finally brought the news that we've all been waiting for - in H1 2009 online ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 02 Oct 2009

  • An Industry in the Dark?

    It has been another interesting few weeks for the music industry. In the same week that Spotify’s iPhone app has stormed to the number one spot of iTunes Top Free Apps within just 48 hours of Apple approving it, we have had Sony and EMI come out and slam Virgin’s plans to offer a subscription based music download service. This of course ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 28 Sep 2009

  • The end of DVD rentals?

    With the launch of the Spotify App for the iPhone interest for streaming music is higher than ever. There seems to be no limit for its reach, with new users streaming free music every day, changing the way people think about ownership of music forever. And it’s spreading. LoveFilm, the video rental company that sends DVDs directly to your door, ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 18 Sep 2009

  • What's in a (brand) name?

    Monday morning we all woke up the news that Kraft Foods had made a £10bn bid for Cadbury, a bid which Cadbury quickly rejected the offer as it ‘undervalues the company’. Who says no to a takeover bid with a 31% premium on top of share price? – A brand which knows it can get a lot more. Cadbury is the world’s second largest confectionery ...
    Posted to The Revolution Media Blog (Weblog) by Caroline McGuckian on 11 Sep 2009

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