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  • Re: Advertising to Children

     Yes it's 'right' to advertise to children. If it were 'wrong' it would imply that that marketing is an inherently deceptive activity. It is not. There are legal safeguards to ensure marketing is honest. You may regard such safeguards as ineffective or unduly lenient, but that is not the argument you've ...
    Posted to Advertising Forum (Forum) by Rick on 18 Nov 2008

  • Re: RE: RE: Is the IPA right to attack the ad industry for white, male and middle class bias?

    Will you get better insight from a black account planner? Or by researching black audiences? Are some people more creative because of their sex or skin colour? Is a man incapable of writing ads for Dove? Can a woman never win an award for Yorkie?   I don't see why people working in advertising need to be more respresentative of ...
    Posted to Advertising Forum (Forum) by Rick on 03 Nov 2008

  • Re: RE: Graduate Schemes

     My first job was as a copywriter with a small agency. They'd been around for 15 years and never had a full time writer. I was their first, so I made it up as I went along. I got the job after seeing their ad for account managers and writing to the CD to tell him the ad was ***. He thought I was a cheeky bugger and got me in to see my ...
    Posted to Advertising Forum (Forum) by Rick on 22 Oct 2008

  • Any idea why Sky can't hire a new PR Director?

    My spies tell me they've had problems for months...surely this would be a plum job in PR! And they're paying £90K. I'd do it...  Rick (yes, old timers, the original) 
    Posted to Advertising Forum (Forum) by Rick on 10 Jul 2007

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