Blogs & Forums - Brand Republic

Skip To Page Navigation
Skip To Main Content
Skip To Footer Navigation
Skip to Accessibility Information

Edition:: UK |; Asia

Jobs

Marketing Manager – Events Industry
Up to £40,000 Plus Pension
Strategic Insight / Data Consultant (Financial Services)
£200-£300
Customer Insights Marketing Manager (Retail)
£40000-£50000
Head of E-commerce
Attractive
Business Development Executive
£25000-£35000

Search

Search Community More Search Options

Results

RE: Music study challenges 'long tail' theory as millions of tracks go unsold

Brilliant Scott, it's a very good argument. To push it even further: it would be great to compare the number of titles \(albums and singles) responsible for 80% of sales BEFORE e-commerce really took off. Whatever it is, I'm darned sure that it is much more narrowly spread than it is now. As you said, this actually proves the theory, not the other ...

Posted to Comments on Articles (Forum) by Lazar Dzamic on 23 Dec 2008
Will new privacy settings kill web targeting?

In one of his recent posts, Steve Blakeman has launched a bombshell: the practice of web targeting as we know it could be doomed! The reason for this is the new privacy settings the recent generation of web browsers has. People were quick to dub them the 'porn mode' and they could be found in IE8, F/Fox 3 and Chrome; Safari has, ...

Posted to Lazar Dzamic' Blog (Weblog) by Lazar Dzamic on 30 Sep 2008
Customer service is the original web 2.0 approach

 Information architects and usability experts can help customer service systems and reduce customer aggravation. There is nothing more ‘web 2.0’ than customer service: it is a 2-way communication, it is usually connected to a specific customer problem which, if solved, is a chance to quickly build the customer’s goodwill, it is a ...

Posted to Lazar Dzamic' Blog (Weblog) by Lazar Dzamic on 19 Sep 2008
RE: Kitcatt Nohr appoints four new recruits to digital team

I can comment, why not? Kitcatt Nohr has never handled the website for Waitrose. It was always handled by a separate digital agency. That is the part that went to pitch and that GU have won. However, the whole of the Waitrose's eCRM programme was created and is still run by Kitcatt Nohr. This part is significantly expanding. I hope this ...

Posted to Comments on Articles (Forum) by Lazar Dzamic on 18 Sep 2008
re: Adult Mode

Good one mate. I really think you should elaborate a bit more on potential dangers to marketeers, as this is going to become quite a big issue. Clients are currently oblivious to this and I didn't hear a lot of my digital marketing colleagues talking about is as well. You OK if I refer to this post on my blog, I'd try to kick-start a bigger ...

Posted to Singapore Slings - Cultural Media Learnings of Asia Pacific for Make Benefit Glorious Nation of Great Britain (Weblog) by Lazar Dzamic on 12 Sep 2008
Re: Brands fight bloggers with 'fact' websites

What else could they do, as nobody believes them anyway? I don't think that's going to help a lot, though, as those sites are still corporate-driven and lack credibility. It would have been better if they've engaged most influential bloggers in the category in an honest discussion, that would be a more effective way to do it. provided, ...

Posted to Comments on Articles (Forum) by Lazar Dzamic on 09 Sep 2008
re: The difference between Reputation and Image

To quote Matthew FreudL "Image is a statement, reputation is a judgement." He had a really good article in Revolution about it and the need for PR and ad agencies to work together. Welcome to the blog Candace.

Posted to Reputation v Image (Weblog) by Lazar Dzamic on 09 Sep 2008
RE: JC Penney disowns racy viral that won bronze at Cannes

Bad award entry management by the Lions: one of the basic requirements of any serious award show is to have a client consent form attached to the entry form. I wonder how deliberately they decide not to request that at all times. After all, cases such as this are a good PR for them.

Posted to Comments on Articles (Forum) by Lazar Dzamic on 25 Jun 2008
RE: 'Future' for Orange no longer 'bright' as tagline scrapped

In all honesty, despite being an ad man, I had a problem with Orange's catastrophic customer service, not the line. I don't care about the line (although, it is a very good one). I care greatly about customer serrvice. They should get that right first, as great ads will just introduce more people to their dismal service. This is what happened when ...

Posted to Comments on Articles (Forum) by Lazar Dzamic on 06 Jun 2008
Want to improve iTV? Use mobile phones as remote controllers

iTV as a digital marketing channel is in dolldrums. There is a simple solution for revolutionising it. There was an interesting piece of statistics in one of the recent issues of a digital trade magazine: the market for the interactive TV advertising is worth a pitiful £20 million in the UK. What a letdown! When the red buton got its ...

Posted to Lazar Dzamic' Blog (Weblog) by Lazar Dzamic on 23 May 2008

Page 1 of 5 (45 items)

1 2 3 4 5 next

Jobs

Directory

ADVERTISEMENT

Search

Results

RE: Music study challenges 'long tail' theory as millions of tracks go unsold

Will new privacy settings kill web targeting?

Customer service is the original web 2.0 approach

RE: Kitcatt Nohr appoints four new recruits to digital team

re: Adult Mode

Re: Brands fight bloggers with 'fact' websites

re: The difference between Reputation and Image

RE: JC Penney disowns racy viral that won bronze at Cannes

RE: 'Future' for Orange no longer 'bright' as tagline scrapped

Want to improve iTV? Use mobile phones as remote controllers