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Promotions & Incentives
Brand Republic
Promotions & Incentives
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Blogs
Recent Blogs
Ian Moore
Devil's Advocate
Ian Moore, founder and Creative Director of award-winning agency Blue-Chip Marketing, and author of Does Your Marketing Sell? is the sector's Devil's Advocate.
(113 posts)
Mincing words
In Scotland, mince pies are not what they might seem. In fact if you dig about in the chiller section...
18 Nov 2009
Replies
2
Coupon blooper at the Super
Roughly one-third of people who intend to respond to an offer actually do it. This thought came to mind...
11 Nov 2009
Replies
0
Red sky at night, cottage delight
I'm constantly entertained by the stuff kids come out with. Only at the start of this term, two of...
04 Nov 2009
Replies
0
Advertising hot air
When you think about it, the average bottle of spirits is half full. At least, I'm sure this mathematical...
30 Oct 2009
Replies
0
re: Tesco Mind Bogol
It's a great point - but definitely a retailer- rather than manufacturer-promotion (and paid for by the...
20 Oct 2009
Replies
2