Author

About Andrew Roberts

An experienced entrepreneurial marketing professional with over 15 years experience across Promotional, Direct, Experiential and Digital Marketing working both Client and agency side for the likes of Unilever, Diageo, Virgin, Premier Foods, Transport for London, Sainsburys and BAA I set up Gravity with a business partner in Sept 2007 to create a new agency for a new age - we believe that the proliferation of media channels and the rapid rise of the new digital world has given birth to an ‘empowered consumer’. A consumer who continually challenges the way we market our brands. However many agencies have not kept pace or adapted to this new world we market in and are not delivering powerful ideas or meeting the changing needs of clients. That’s why we’ve created a new type of agency with a unique approach that ensures that a team with the right experience, knowledge and insight work on a brief. We believe that this leads to more insightful, inspiring and effective ideas and solutions. We call our approach Coordinated Capabilities. Have a look at www.gravitythinking.com for more information about this approach and the brands that we are working with. Specialties: Promotional Marketing, Digital Marketing, Direct Marketing, Social Media Marketing, Experiential Marketing, New Business start ups