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Can internet adspend weather the economic downturn?

Last post 21 Feb 2009 12:05 AM by Fred St. John. 1 reply.
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  • 07 Oct 2008 9:12 AM

    Can internet adspend weather the economic downturn?

    A new study, from the IAB and PricewaterhouseCoopers, suggests internet adspend is propping up the decline of traditional media such as press display and TV.

    Yet, just yesterday Ebay axed 10% of its workforce.

    Will UK internet adspend continue to experience growth despite the economic downturn?  What will drive internet adspend?

    Can internet adspend weather the economic downturn?

     

    • Yes - Demand for new formats such as video will drive growth (55.9%)
    • No - Even the internet is not immune to the economic downturn (23.5%)
    • Maybe - It depends on how the economic situations pans out (20.6%)
    • Total Votes: 34
  • 21 Feb 2009 12:05 AM

    Re: Can internet adspend weather the economic downturn?

    For my business, I have seen a trend in the last month where I am getting about 20% less client wanting online advertisement and a 134% growth in clients wanting to use my SEO service instead.

    So it looks like they are seeing SEO as the cheaper and long term solution to online advertisement right now.

    Get an Internet Marketing Consultant at BlindMonkeyMedia.com
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