DDB London's latest campaign for Budweiser is shot from a moving train carriage as it travels through Chicago. Read: Naked launches Barmy Army single.
Not bad, but might have been more engaging if it they had at least tried to make it look like it was all done in one shot.
This isn`t an ad for Budweiser. It hasn`t got any beer in it. The only branding is an old Bud poster in the final frame. Creative Director should`ve strangled this at birth. It`s got nothing to do with beer. It won`t shift a single bottle of Bud. This brand`s had some great work in the past. Wassup with it now?
I disagree. I think it's quite good one actually. Sometimes you need to turn 360 degrees and find a different angle rather than showing the same advert of men drinking beer. It's boring. I think people can understand that it's about beer.
I love it. It's joyous and fun and i'm pretty sure those are brand values that bud is dying to push without overtly saying 'beer is fun' because they can't
Clever. Fun. Job done.
Budweiser is a crap lager - I would rather drink my own piss, so I am very sorry to see their agency has come up with a very nice ad.
Dave and Rich must have a thing for singing at the mo. First the VW now this
Totally agree with Gerry Farrell. I want a Bud, but iI ain't gonna get it with this load of shite. How about "I want a Bud". Must be some ideas in that. But then, ideas don't count anymore do they?