Hi, I'm doing the Advertising and Marketing Communications degree also, I'm in my final year and it's amazing. The lecturers really do have good, first hand experience and have been in the advertising and marketing industry for years. We've covered literally every aspect of the industry throughout the three years, and although it's been hard work, it's definitely worth it! The course prides itself on being really vocational as well, so although we only get a 6 week summer placement (between the 2nd and 3rd year), all the stuff we learn, is really applicable to when we start work. When it came to our placement, I think a lot of employers were surprised, and impressed, that us students from AMC knew what we were doing and didn't need to be guided as much as past placement students. It's a pretty awesome course, and a lot of employers in the marketing industry recognise this, especially as it's part of the media school, which is the only centre of excellence for media in the UK. Hope this helps. Ryan